Google, Yahoo, Microsoft All Show Search Gains

Posted on February 20, 2009. Filed under: Google, Microsoft, SEO, Yahoo | Tags: , , , |

by Chloe Albanesius

Whether they’re searching for jobs or video clips of Britney Spears, Americans conducted 13.5 billion online searches at the core search engines in January, the majority of which were done via Google, according to Wednesday data from comScore.

About 63 percent of January searches were done through Google-owned sites, with 21 percent using Yahoo, and 8.5 percent using Microsoft sites.

Though Google’s core search ranking dropped slightly from 63.5 to 63 percent, overall Google sites – including YouTube – attracted 11.7 billion searches, up 5 percent from December. Yahoo saw a 10 percent increase with 2.9 billion searches, and Microsoft inched up about 9 percent with 1.2 billion.

For searches only on the main search page, attracted 8.5 billion hits, had 2.8 billion, and had 1.14 billion.

Though holiday sales helped boost Amazon’s earnings, its search engine did not fare as well, dropping 4 percent to 196 million searches.

Craigslist saw a 28 percent jump with 497 million searches, while eBay was up 8 percent with 541 million, and Facebook jumped 21 percent with 195 million.


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